Commonwealth Wine & Spirits is a well-trained team of hardworking, experienced sales professionals. Commonwealth takes a “channel specific” approach to meeting the needs of our customers in the Massachusetts marketplace with three distinct teams, each one working exclusively in the Off-Premise, On-Premise and Grocery chain channels. This approach allows for exceptional levels of service and specialized consultation for our customers in each class of trade. The Commonwealth sales team is made up of 34 independent retail sales representatives, 7 grocery chain sales representatives, 13 on-premise sales representatives, 6 independent retail district managers, 2 grocery chain district managers, 3 on-premise district managers, 1 retail premium wine specialist, 1 spirits specialist, 1 business analyst, 1 on-premise director of business, 3 retail area managers, 1 on-premise sales manager and a vice president.
Commonwealth is the distributor of choice for the E&J Gallo Winery in Massachusetts. Commonwealth employees view themselves as Gallo brand ambassadors who are dedicated to the growth and development of the E&J Gallo Winery’s award-winning portfolio of domestic and international wines and spirits. The E&J Gallo Winery believes that by taking the utmost care through each and every step of the grape growing and winemaking process, they are able to consistently deliver world-class wines, and spirits at exceptional value for every occasion. Today they are recognized as one of the leading global producers of these products and in the distribution and marketing of these products in more than 90 countries around the globe.
Commonwealth invests in its people with on-going focused training as it relates to sales and product education. Because of this investment in training our sales teams can deliver consultative and creative business solutions for our retail and on-premise partners. This training along with access to industry insight data allows us to customize sales presentations to inform our customers of the profitability of doing business with Commonwealth and the E& J Gallo portfolio.
- At retail Commonwealth prides itself on the creative merchandising of products to stimulate impulse purchases using eye-catching display pieces and other in store merchandising materials.
- In the on-premise channel our sales team is proficient at the art of tailoring a wine or beverage list to each individual accounts specific needs and providing marketing tools to promote those featured items.
Commonwealth’s portfolio includes, but is not limited to, industry leading brands such as:
- La Marca Prosecco
- William Hill Estate
- J Vineyards
- Apothic Wines
- Barefoot
- Dark Horse Wines
- Prophecy
- New Amsterdam Vodka
The Commonwealth division looks forward to working with you, our valued partner, to build your business continuously and profitably with our portfolio of brands.