News From TTB

June 10, 2011
TTB

AM I PERMITTED TO LABEL MY PRODUCT WITH A SPECIALIZED FARMING TERM TO SHOW MY COMPLIANCE WITH OR CONCERN FOR ENVIRONMENTAL INITIATIVES AND MOVEMENTS?

A description of specialized farming practices other than "organic" may appear on alcohol beverage labels as additional information provided it is truthful, accurate, specific, and does not conflict with, or in any manner qualify, mandatory labeling information. However, due to the constantly evolving nature of this field, TTB reserves the right to request clarification and documented verification of any graphics, seals, logos, definitions or language appearing on labels. For instance, any label specifically stating that the producer is certified by an agricultural organization must have documented proof.

Terms that refer to the environmental impact of the process and packaging rather than the product itself are usually acceptable. These words and phrases may not modify mandatory information on brand labels, but might appear as additional information after review on a case-by-case basis.

DISTILLED SPIRITS INDUSTRY ANALYST

TTB desires to maintain a high level of communication with industry members, trade associations, State governments, and other Federal agencies. The Distilled Spirits Industry Analyst is responsible for:

  • Maintaining contact with all phases of activity with industry;
  • Assisting in preparation of proposed legislation;
  • Identifying industry changes;
  • Assessing trends and current statistical results; and
  • Providing efficiency of service through attendance at seminars and industry meetings.

Please feel free to contact the Distilled Spirits Industry Analyst as a resource and point of contact on national issues of mutual concern:
Dave Bateman
Phone: (202) 302-3859
E-mail: IndustryAnalyst.spirits@ttb.gov